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If you thought that the Urban Decay Naked Reloaded Eyeshadow Palette was going to just be Urban Decay Naked (RIP) in new packaging you’d be wrong! Check out my thoughts below + an look (bet ya thought I was going to go neutral 😉 !
what is it
Urban Decay is “redefining neutrals” with this permanent addition to the line. The Urban Decay Naked Reloaded Palette is said to be a “re-invention” of OG Naked with 11 brand new shades & the return of 1 cult-favorite. It’s touted as being flattering for every skin tone, age and gender.
The Urban Decay Naked Reloaded Palette includes 12 eyeshadow shades housed inside a slim, lightweight and satin feeling palette. The outer fabric is plush and feels somewhat like a pillow, which is a change for UD. There is also a mirror at the interior and, surprisingly, no eyeshadow brush.
On each side the four outer shades are bigger as they’re the ones you’re likely to use the most when doing your looks. These eyeshadow shades vary in size with Bribe & Blur being 1.4g each, Barely Baked & Retro being 1.3g each and the rest being 1.1g each.
The 12 eyeshadow shades included are:
Bribe (warm ivory matte), Barely Baked (soft gold metallic), Angel Fire (pale rose-gold w/iridescent micro-shimmer), Retro (bright peach matte), Reputation (deep rose-gold w/ iridescent micro-shimmer), Burn (copper-burgundy metallic), End Game (chocolate brown matte), Dreamweaver (cool brown w/ iridescent 3D sparkle), Distilled (bronze metallic), Bucked (warm brown matte), Boundaries (warm terracotta matte) and Blur (light nude matte)
This was one of those palettes I couldn’t stop playing with before I officially sat down to do this review. I have a few personal preferences that I wish were a little different but overall I’m incredibly impressed with the Urban Decay Naked Reloaded Palette.
The shadows in this palette almost felt more soft than in other palettes, particularly the mattes. I’m in love with all of them, even Retro applied and blended like a dream (you may have seen me wearing it on my IG stories this week!). Every look I did lasted all day when worn over an eyeshadow primer.
Dreamweaver is semi-sheer when used dry, which isn’t surprising for more of a “sparkle” shade. It was really the only one that I wasn’t floored by but when it’s used wet it’s a stunner. Angel Fire is the same type of finish but it’s beautiful dry and without much effort.
I’m loving the different pan sizes and the fact that the most commonly used are a little bigger. I’d have rather seen Bucked instead of Boundaries be a bigger size and then Angel Fire instead of Barely Baked, but overall it’s not a huge gripe. The 8 regular sized shadows in the palette are the same size as those in Naked Cherry (1.1g each).
A huge dislike of mine in this launch is that the palette doesn’t come with a brush. Urban Decay is one of the very few brands that I love to get a brush from. They’re always fabulous and work well, plus it’s great for touchups or if you’re traveling and forgot a brush and omg yay there is one in your UD palette. This palette is $5 less than Naked Cherry & $10 less than Naked Heat (where each pan is 1.3g each)… but I’d gladly pay the extra for the brush.
There has also been a lot of talk that the Urban Decay Naked Reloaded Palette is a copycat of the Anastasia Beverly Hills Sultry Eyeshadow Palette which was released several months ago. While I see the resemblance in stock photos and even in person a little bit, IMO, these palettes are night and day (literally).
For me, ABH Sultry was too much. It performed well and was a beautiful palette but it just wasn’t enough of what I’d use on the daily. Yet, on the flip side, not enough for me to feel intrigued or inspired. The pigments were on point and I love metals… it’s really so hard to explain but I ended up getting rid of it. We didn’t have that spark.
Urban Decay Naked Reloaded, on the other hand, will have a permanent place on my vanity.
The Urban Decay Naked Reloaded Palette is swatched below dry and on bare skin (no primers):
note: I decided to just put the color on my fingertips rather than swatch on my arm. The arm swatches weren’t really true to what this palette looks like on the eyes and the color payoff on my fingertips was more of an accurate representation.
get the look
EYES: Urban Decay Primer Potion // MAC Pro Longwear Paint Pot in Painterly // Urban Decay Naked Reloaded Palette: Blur (all over from lash line to brow to set primer), Bucked (transition shade, blending up), End Game (deep crease & slightly blended up), Dreamweaver (from deep crease line down half the lid), Distilled (lid color almost to crease), Bucked (to blend out crease), Bribe (to highlight brow), End Game (smudged under lower lash line), Bucked (to blend out End Game on lower lash line) // Kat Von D Tattoo Liner in Mad Max Brown (top liner) // Urban Decay 24/7 Glide-On Eye Pencil in Demolition // IT Cosmetics Superhero Mascara
Check out the full face shot (with a cell phone camera but full face none-the-less) on my Instagram.
The Urban Decay Naked Reloaded Palette retails for $44.00 and is available beginning March 4, 2019 online at Sephora, ULTA Beauty, Nordstrom, Macy’s and is available now at urbandecay.com. It’s slated to hit stores on March 7, 2019.