Launching January 1 Global Green USA’s Green School Makeover Competition Presented By Pureology!

Today’s Lesson: Go Green!
WIN A “GREEN” MAKEOVER FOR YOUR SCHOOL
Enter Global Green USA’s Green School Makeover Competition, presented by Pureology

IMG_4958[1].jpgJanuary 2013 (New York, NY) – Every child deserves a learning environment that’s safe, comfortable and free of harmful toxins.  Unfortunately, many schools across the country lack the funds to carry out much-needed repairs and renovations – subjecting children to outdated facilities with improper ventilation, poor lighting and inefficient energy usage.  Global Green USA is working to address this situation and ensure that every child has the opportunity to learn in a healthy, green school.  This year, Pureology is pleased to present the 2nd Global Green USA Green School Makeover Competition.  From January 1 to March 31, 2013, a parent, teacher, student or individual can nominate any K – 12 public, private or charter school they think deserves a Green School Makeover!

“Green schools improve student test scores, lower energy bills, and promote a more ecologically sound atmosphere.  We call it the 3 R’s of green schools: Rise in student performance levels and teacher retention; Reduction in carbon emissions and toxins; and Renewed hope in education and the future,” said Matt Petersen, President and CEO of Global Green USA.  “We are thrilled that our partnership with Pureology allows us to continue this national competition and ensure that every child has the opportunity to learn in a healthy, environmentally-friendly school.”

“In 2011, Pureology presented the first Global Green USA Green School Makeover Competition that improved the learning environment of five schools[1] while educating parents, teachers, students and the public about the importance of creating cleaner classrooms. Pureology is working towards a more sustainable future and is proud to present the 2013 Global Green USA Green School Makeover Competition,” states Shae Kalyani, Vice President of Marketing for Pureology.  “Throughout 2013, Pureology will offer client product promotions in salons and donate a total of $250,000 to Global Green USA’s Green School Makeover Competition Presented by Pureology.”

Why Green Schools?
When a school goes green, children benefit – as well as the environment. Green schools lead to:

·         Improved student performance. When children learn in classrooms with natural daylight, improved sound quality and non-toxic building materials such as non-VOC carpets and paints, test scores can improve as much as 20%. Attendance also improves!

·         More funds for student resources. When green upgrades are made to a school, water and energy costs can be reduced by as much as 40%. These savings can be channeled back into resources that directly benefit students, such as textbooks, computers and other essentials.

·         Reduced carbon footprint. Greening a school significantly reduces carbon dioxide emissions that cause global warming.

A few ideas for your Green School Makeover:

  • Creating a recycling program
  • Conducting an energy audit to determine ways energy can be saved
  • Installing solar shades to improve natural daylighting of classrooms
  • Switching to green cleaning products
  • Installing energy-efficient light bulbs
  • Using sustainable building materials, such as bamboo flooring and recycled runner gym mats
  • Replacing outdated or unsafe carpets and other materials with new, non-toxic ones

Take action and nominate a school for Global Green USA’s Green School Makeover Competition Presented by Pureology!  From January 1 to March 31, 2013, visit Pureology.com/GreenSchools to learn more and nominate a school.  Work with your school principal or school facilities administrator to complete the application.  Remember to think about the types of green upgrades your school needs and why; allow 6 weeks from the start of the application to completion.  Global Green USA will review all applications and announce the winner in Q2 2013.

ABOUT PUREOLOGY SERIOUS COLOUR CARE®
Pureology Serious Colour Care is a professional haircare line committed to the well-being of the environment, and since its inception in 2001, Pureology took measures to decrease its impact on the environment by using natural, organic botanicals and 100% Vegan ingredients.  All Pureology formulas offer an industry first: Longer Lasting Hair Colour – Guaranteed!®  For more information visit Pureology.com or like Pureology on Facebook.  Please note, Pureology products can only be guaranteed authentic when purchased from a salon.  We request that you do not credit drugstores, “beauty websites” or other unauthorized retailers.

About Global Green USA
Global Green USA is the American affiliate of Green Cross International, founded by President Gorbachev, to foster a global value shift toward a sustainable and secure future.  For 15 years, Global Green USA has been a national leader in advocating for smart solutions to global warming including green building for affordable housing, schools and communities that save money, improve health and create green jobs.  Global Green USA has influenced more than $20 billion dollars for green building projects and educates millions of people about climate friendly solutions through its annual Red Carpet/Green Cars Oscars campaign.  Global Green is also leading efforts to help rebuild a green New Orleans through its sustainable green village and green schools initiatives.

Pureology Control Twist High Hold Liquid Wax Photos & Review

For those days when your hair needs more help than just your regular styling cream is willing to give, Pureology has created the Control Twist High Hold Liquid Wax.

As part of the Colour Stylist line, the Control Twist High Hold Liquid Wax is the perfect product to add texture and control to your mane.

To use, pump out a small amount onto your palm, rub palms together to emulsify, and smooth through damp or dry hair.  This will create texture, separation and shine in your style.

My favorite way to use this product is to control fly-aways!  I have sad and horrible cowlicks flying out the sides of my head, right at my temples.  It’s annoying and the girls in my baton group used to call them “wings” when we would practice because nothing could keep them down.  Just a dab of Pureology Control Twist High Hold Liquid Wax keeps both sides smooth and at bay.

If you have out of control hair that needs a kick in the pants, this product is a MUST HAVE.

About Pureology Serious Colour Care
Pureology offers a complete collection of haircare and styling products that enhance and protect colour vibrancy while ensuring improved condition and healthy shine.  From concentrated Zero SulfateÆ Shampoos to our conditioners, masques and stylers, each and every product contains the exclusive Anti Fade ComplexÆ to maximize colour retention from start to finish and deliver our promise of Longer Lasting Hair Colour GUARANTEED!Æ  For more information visit Pureology.com and like Pureology on Facebook.† Please note, Pureology products can only be guaranteed authentic when purchased from a salon.

Pureology Purify Shampoo + Super Smooth Relaxing Hair Masque Set Review

Pureology has a nice little set going on to help you gain an upper hand on unmanageable tresses!

This set includes one full size Purify Shampoo (which can actually be used daily) and the Super Smooth Relaxing Hair Masque.

The Purify Shampoo works gently to detoxify, cleanse and remove build up.  It has a minty smell too it that clears your senses too and instantly relaxes you.

The Super Smooth Relaxing Hair Masque is used to improve the integrity of your hair as well as de-frizz.  I liked this masque because it wasn’t heavy and left my hair looking sleek rather than weighed down and oily.  If you have extremely dry hair you could probably use this more often than once a week, but my hair tends to be oily, so once a week is all I needed.

These two products work well in conjunction together to keep hair looking more vibrant and controlled.

To learn more about Pureology products or to locate a salon, please visit Pureology.com.

Pureology Introduces Supreme Control Maximum Hold Zero Dulling Hairspray

The hold is strong with this one, folks.  How I wish this stuff was around back when I had to keep my ridiculous fly-aways back for dance.  If you want to keep your hair in and back, spritz on some of Pureology’s Supreme Control Maximum Hold Zero Dulling Hairspray.  You won’t even need bobby pins for help.  This hairspray can go at it alone and come out on top.  And the shine.  I can’t even with the shine.  A great product.  Read below to get the facts from the press release and check out some pictures!

Take Hold and Reach New Heights!
Pureology Introduces Supreme Control Maximum Hold Zero Dulling Hairspray

May 2012 (New York, NY) – Pureology Serious Colour Care guarantees longer lasting haircolour from start to finish.  Colour treated hair has special needs and encounters many challenges during the styling process such as breakage, dryness and dullness.  To combat these challenges, Pureology welcomes Supreme Control maximum hold zero dulling hairspray into the award-winning Colour Stylist line.  It fortifies hair with maximum hold and extra shine to keep updos up, curls bouncy and straight styles sleek and frizz-free.

Supreme Control maximum hold zero dulling hairspray is so versatile – whether I’m behind the chair at the salon or working on an editorial shoot, Supreme Control works to keep flyaways at bay, hold up voluminous updos or create dramatic, high-fashion looks,” states Ruth Roche, Pureology Colour Ambassador. “This is an ideal hairspray for my clients who want to achieve high-hold styles and still protect and strengthen their hair.”

Supreme Control maximum hold zero dulling hairspray joins Strengthening Control zero dulling hairspray to round out the portfolio of Colour Stylist hairsprays to deliver all types of hold with formulas that protect and prevent color fade. Like other Colour Stylist products, Supreme Control features Pureology’s exclusive Strengthening Anti Fade ComplexÆ, enhanced with Keravis protein to provide strength and protect colour from UV and free radical damage. Vegetable-based polymers provide caring hold that lasts. Unique reflective lipid extracts deliver maximum radiance and olive oil replenishes and nourishes to infuse hair with suppleness, while Camelina extract forms a humidity-resistant barrier to help lock in the style.  Finally, coriander oil creates mirror surface shine for enhanced colour vibrancy.

The complete Colour Stylist line includes the following styling products:
NEW! Supreme Control maximum hold zero dulling hairspray

  • Fortifying Heat Spray protective primer
  • Anti Split Blow Dry styling cream
  • Silk Bodifier voluminizing mousse
  • Root Lift spray hair mousse
  • Nourishing Nectar sculpting gel
  • Illuminating Curl 24 hour shaping lotion
  • Anti Breakage Twist shine texturizer
  • Cuticle Polisher shine serum
  • Radiance Amplifier anti-frizz shine spray
  • Strengthening Control zero dulling hairspray

“My clients request so many different trends from beachy waves to fishtail braids to elegant updos.  By finishing the styles with Supreme Control, they get maximum hold, amazing shine and bright, beautiful colour that last all day and all night,” explains Roche.

About Pureology Serious Colour Care
Pureology offers a complete collection of haircare and styling products that enhance and protect colour vibrancy while ensuring improved condition and healthy shine.  From concentrated Zero SulfateÆ Shampoos to our conditioners, masques and stylers, each and every product contains the exclusive Anti Fade ComplexÆ to maximize colour retention from start to finish and deliver our promise of Longer Lasting Hair Colour GUARANTEED!Æ  For more information visit Pureology.com and like Pureology on Facebook.† Please note, Pureology products can only be guaranteed authentic when purchased from a salon.† We request that you do not credit drugstores, “beauty websites” or other unauthorized retailers.

Pureology and Global Green USA Announce Completion of Texas School for the Deaf Green Makeover

Texas School for the Deaf Unveils its
Global Green USA’s National Green School Makeover Competition Presented by Pureology


New York, NY (May 22, 2012) – Today the Texas School for the Deaf (TSD) in Austin, TX, unveils its Global Green USA Green School Makeover Competition, presented by Pureology.  Over the last three months, TSD has worked alongside Global Green USA and Pureology to implement the proposed green upgrades on campus to conserve energy, water, and educate students and school staff on recycling – with cost savings that will be reinvested into the student’s education.

“We are thrilled with the installation and green upgrades at TSD,” said TSD Superintendent Claire Bugen. “We live on this campus 24 hours a day and we generate a lot of waste.  With our green upgrades we will see a huge cost savings which we will reinvest back into the school’s curriculum, as well as make a positive impact on our environment!”

“The green makeover has made a great campus even better,” stated Representative Eddie Rodriguez. “The students and faculty at the Texas School for the Deaf will appreciate the benefits of this award for years to come.”

Situated just south of downtown in Austin Texas since established in 1856 by the state legislature, the Texas School for the Deaf is the oldest continuously operating, public school in Texas.  Today, TSD’s 67-acre campus provides an exceptional education to deaf and hard of hearing students, ages 0-22. Though TSD’s state-of-the-art educational and residential facilities are fully equipped to meet the diverse needs of its student body, often repair and renovation funds are the first to go when budgets are tightened. With the grant, TSD’s green upgrades help the school address energy use, conservation and waste with:

·      Energy efficient upgrades:

o  Retrofitting light fixtures to allow for energy efficient bulbs – TSD will save enough energy to power an energy efficient 2 bedroom home for a year!

·      Water conservation:

o  Replace manual faucets with an automatic technology – with these new faucets, TSD will save enough water to fill 9 swimming pools!

o  Install rain barrels to collect for water from the roof to use on campus to water areas that do not have irrigation.  In addition, students learn vital functions of rainwater harvesting.

·      Waste reduction:

o  Install hands-free hand dryers in restrooms which saves paper and materials from going to the landfills.  The new dyers take half the electricity to run and are also antimicrobial removing 98% of bacteria.

o  Water Filtration: TSD spends $20,000 in bottled water every year – switching to reusable bottles and installing a tap filtration system allows funds saved to be put back into education.  The new water filtration system will save TSD 88,000 bottles of water each school year!

·      Educate student body on recycling:

o  Install recycling bins across campus, making them readily available next to every trashcan, would make recycling easier and encourage recycling campus-wide.

o  Educate school community on recycling and spread habits to home life as well would support a greener lifestyle.

“Over the next two years, Global Green USA will work closely with TSD to track the results of this green school makeover,” said Matt Petersen, President and CEO of Global Green USA.  “It’s our hope that TSD will be an inspiration to schools, teachers, parents, and students across the country to take action and make their school more sustainable for the health and safety of our children and environment.”

“Pureology is proud to support Global Green USA and TSD with our Green School Makeover Competition to improve the lives of students while educating parents, teachers, students and the public about the importance of creating healthy green classrooms,” states Shae Kalyani, Vice President of Marketing for Pureology.  “Stay tuned for more news about next year’s Global Green USA Green School Makeover Presented by Pureology!”

To watch the progress of TSD’s green makeover, please visit Pureology’s Facebook page.  Pureology will be documenting the renovation process with photos and videos from January through June of 2012.

To view the winning entries, and to learn how you can implement green improvements in your school, home and community, please visit please visit www.globalgreen.org/greenschools

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