Thanks to @javybooo on Twitter, this was brought to my attention - Urban Decay now offers Primer Potion in a TUBE!!!! It's a $45 value Professional Size and retails for $29. I'm ALL over it.
The con? It's LIMITED EDITION. Seriously? Come on now, Urban Decay. Your fans have been BEGGING for something like this and you've made it LE?!
Make it perm, Urban Decay, PLEASE =D