Murad Introduces the Next Innovation in Suncare Protection

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MuraSol Antioxidant Defense

First day of Summer! Are you ready? Sun protection is not only a crucial wrinkle-fighter, it also protects against more serious skin conditions, like skin cancer. Most sun damage occurs from incidental exposure during day-to-day activities. Wherever there is light, there is UV (ultraviolet) radiation. And where there is UV radiation, there is the potential for harm to the skin.

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Taking innovation one more step, and always looking forward, Murad brings the newest, and best technology to the industry for sun care protection, MuraSol Antioxidant Defense.

As Dr. Howard Murad notes, aging is a fact of life, looking your age is not, And sun damage is cumulative and shows up later as signs of aging, or in worse case scenarios, as skin cancer. Ninety-five percent of all skin cancers are found on light-exposed areas such as the face, top of the ears, neck and chest. Because over a million new cases of skin cancer in the U.S. are diagnosed each year (plus, the large numbers that go unreported), protecting yourself every day with a broad based (UVA/UVB) sunscreen and clothing is more important than ever.

Dr. Murad, M.D., FAAD, world renowned dermatologist, Associate Clinical Professor of Medicine at UCLA and founder of Murad Inc., discusses the most thorough sun protection rating, PA +++, and shares his new advanced technology that will transform the way skincare users will protect themselves from environmental exposure.

MuraSol Antioxidant Defense

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All of Murad sunscreens have a UVB protection along with a PA rating, advanced in technology to measure UVA broad spectrum harmful aging rays.

Along with using the most advanced protection defenses in sun care, Murad presents MuraSol Antioxidant Defense, which enhances the ability of both physical and absorbable sunscreens to provide additional protection by creating a layer of encapsulated antioxidants that provides a secondary defense to sun damage.

Reminder:

Look for products which contain the Murad Recipe, a nourishing balance of the hydrating ingredients, antioxidants and anti-inflammatories necessary for a creating an environment for healthy skin.

  • Antioxidants
    Eliminate damaging free radicals responsible for most of what we perceive as skin aging including fine lines, pigment changes and textural irregularity. Examples include: Pomegranate extract (Ellagic Acid), Vitamin C and Grape seed extract.
  • Anti-Inflammatories
    Neutralize redness and prevent inflammatory cell damage. Examples include: Arnica, Zinc, Aloe Vera and Goldenseal.
  • Hydrating Ingredients
    Strengthen the skin’s barrier and help build strong cell membranes. These ingredients protect against dryness and fine lines by replenishing naturally occurring skin lipids, improving moisture retention and protecting skin from the environment. Examples include: Ceramides, Sodium PCA, Amino acids, Essential fatty acids and Alpha and beta hydroxy acids.

Another way to help protect yourself from sun damage and harmful rays is to focus on what you put inside your body. Eat raw fruits and vegetables – the more colorful the better – because they are full of skin-protective antioxidants and have a high water content, which helps keep your skin’s barrier hydrated and more resistant to free-radical damage from the sun and daily pollution. Also, consider taking supplements with pomegranate extract which provides you with powerful antioxidant protection against free radical damage, which accounts for more than 80% of the signs of premature aging.